Aboard the Vivier Express: Roger Vivier's Journey into Intimacy

Renowned shoemaker Roger Vivier invites us once again to embark on a journey aboard the Vivier Express, a fictional train that serves as the backdrop for an exploration of intimacy and elegance. Following the success of its first campaign in 2022, the luxury house returns with its Fall/Winter 2024/2025 collection, presented within a unique and captivating railway setting.

A Still Life in Motion

The Vivier Express concept, conceived by creative director Gherardo Felloni, showcases vibrant characters confined within a luxurious and intimate space. This season, the esteemed actress Isabelle Huppert joins the cast, embodying a mysterious and sophisticated traveler.

Photographed by the renowned Mert Alas, the campaign delves into themes of introspection, observation, and social dynamics within a confined environment. The images, both cinematic and dreamlike, highlight Roger Vivier's exquisite creations, from signature shoes to elegant handbags, all set against the backdrop of a richly imagined train carriage.

Timeless Chic, Redefined

Despite the theme of confinement, Roger Vivier's Fall/Winter 2024/2025 collection exudes timeless elegance and refinement. Iconic styles, such as the Belle Vivier pumps and the Viv' Rangers loafers, are reimagined with bold details and luxurious materials, showcasing the brand's commitment to craftsmanship and innovation.

Conclusion

The Vivier Express is an invitation to embark on a journey of the imagination, where style and elegance reign supreme. With this captivating campaign, Roger Vivier transports us to a world where sophistication and intrigue intertwine, celebrating the art of travel and the allure of refined luxury.