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A Moving Masterpiece: JR Transforms a Carriage on the Venice Simplon-Orient-Express

  • Writer: Monika Steevenson
    Monika Steevenson
  • Nov 24, 2024
  • 2 min read

The Venice Simplon-Orient-Express, a legend in the world of luxury travel, has unveiled a new masterpiece: a carriage reimagined by renowned contemporary artist JR. This collaboration pushes the boundaries of artistic expression and opulent travel, inviting passengers to embark on a journey where art and luxury intertwine.


A Visionary Collaboration:

JR, celebrated for his large-scale photographic installations that transform public spaces, has brought his unique vision to the intimate setting of a train carriage. The result is a captivating blend of art and craftsmanship, where passengers are immersed in an ever-changing landscape framed by JR's signature style.


The "Observatoire" Carriage:

The reimagined carriage, named "L'Observatoire" (The Observatory), is a testament to JR's artistic ingenuity and Belmond's commitment to providing unparalleled luxury experiences. The carriage features:

  • Immersive Artwork:  JR's signature black and white photographs adorn the walls and ceilings, creating an immersive experience that blurs the lines between the interior and the passing scenery.

  • Optical Illusions:  Clever use of perspective and trompe-l'oeil techniques create optical illusions, inviting passengers to question their perception of space and reality.

  • Hidden Details:  The carriage is filled with hidden details and surprises, inviting passengers to explore and discover new perspectives.

  • Luxurious Amenities:  The carriage retains the opulent furnishings and amenities that define the Venice Simplon-Orient-Express, ensuring a comfortable and luxurious journey.


A Journey Through Art and Time:

Passengers aboard the JR-designed carriage will embark on a journey that transcends traditional travel. The ever-changing landscape becomes a canvas for JR's art, creating a dynamic and immersive experience that evolves with every passing mile.



A Legacy of Luxury and Innovation:

The Venice Simplon-Orient-Express has a long history of pushing the boundaries of luxury travel. This collaboration with JR further solidifies its commitment to providing unique and unforgettable experiences for its discerning clientele.


The JR-designed carriage on the Venice Simplon-Orient-Express is a testament to the power of art to transform travel. It's an invitation to embark on a journey where luxury, creativity, and the beauty of the passing world converge.


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